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BOCOG Journalist Training Seminar
[First printed as a part of the "IR2008 Update" in China Rights Forum, No.3 2004]
In April the BOCOG Media and Communications
Department held its first training seminar
for domestic journalists, as well as a
briefing for foreign journalists.
On April 9, more than 50 journalists
from nearly 30 foreign media resident
offices in Beijing attended a press tour of
the construction sites of the National Stadium
and National Swimming Center, as
well as interviewing BOCOG Executive President
Liu Jingmin and other top project officials. Participants included journalists from
Associated Press (AP), Agence France-Presse (AFP), Kyodo News Service, European
Press Photo Agency (EPA), CNN, NHK,
Australian Broadcasting Corporation (ABC),
Voice of America (VOA) and Zweites
Deutsches Fernsehen (ZDF). BOCOG said it
would continue to organize similar press
tours in accordance with its undertaking to
conduct a "Sunshine Olympics" under the
supervision of international media.
From April 21–23, nearly 100 journalists
from People's Daily, Xinhua News
Agency, China Central Television (CCTV),
China People's Central Broadcasting Station,
Beijing Daily and Beijing TV Station
took part in a training session at which officials from different BOCOG departments
outlined preparations for the Games,
including logistics and services, design
and construction of Olympic venues, organization
of events, environmental protection
related to "Green Olympics" and marketing.
The officials also answered questions
raised by journalists. BOCOG said it
intends to organize similar short-term
training to enhance its communication with
the media for accurate and comprehensive
coverage of the Beijing Olympics' preparations.
Beijing Olympic Broadcasting Co., Ltd (BOB) Established
[First printed as a part of the "IR2008 Update" in China Rights Forum, No.3 2004]
In a related development, a set of
agreements establishing the Beijing Olympic Broadcasting Co., Ltd (BOB) were
signed on May 27, 2004.
BOB, a joint venture between BOCOG
and the IOC Olympic Broadcasting Services
S. A. (OBS), a subsidiary of the IOC, will
serve as the host broadcaster of the 2008
Olympic Games and the 2008 Paralympic
Games. The company is to feed the
national and international radio and TV networks
with multilateral signals during the
Games, as well as providing "other relevant
services" to rights-holding broadcasters.
(Source: , , )
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